13 September 2009
Adobe and Omniture Deal?
Sep/16/09 18:22
It was a surprise to me today that Adobe would seek to acquire Omniture for $1.8 billion. For those of us in the SEO profession, I'm not sure what to make of this. Sure, Adobe Dreamweaver is a great and widely used development tool. I'm still looking at the details, but here is a good summary from CNBC's John Letzing: Read More...
Google and Latent Semantic Indexing
Sep/13/09 07:06
The foundation of what it takes to achieve positive relevancy scores in the eyes of Google is constantly shifting. Recently, the shift many sites are experencing may be a result of Google's apparent focus on Latent Semantic Indexing (LSI). LSI allows a search engine to determine what a page is about outside of specifically matching search query text. Read More...